Data Controller
LeanAI Studio srl
P.IVA/CF: 14561020968
Email: info@leanaistudio.com
DentalAuth is a product of LeanAI Studio srl. This Privacy Policy explains how we collect, use, and protect your information when you visit dentalauth.leanaistudio.com.
Information We Collect
We collect information you provide directly to us:
- Email address (when you sign up for the waitlist)
- First name (optional)
- Company size and product type (optional qualifying questions)
We also collect information automatically when you visit our site:
- IP address and browser type
- Pages visited and time spent on pages
- Referring website and UTM campaign parameters
- Session recordings and interaction heatmaps (via Microsoft Clarity)
How We Use Your Information
- To communicate with you about DentalAuth and product updates
- To validate product interest and shape the product roadmap
- To analyze site traffic and improve the user experience
- To measure advertising campaign effectiveness
- To comply with legal obligations
Legal Basis (GDPR)
We process your data based on:
- Consent: When you submit the waitlist form, you consent to us contacting you about DentalAuth. Analytics cookies are consent-gated via Google Consent Mode v2.
- Legitimate interest: We analyze anonymized, aggregated site traffic to improve our service.
Cookies and Tracking
We use Google Consent Mode v2 for cookie management. For visitors in the EU/EEA, analytics and advertising cookies are denied by default and only activated with your consent. For visitors outside the EU/EEA, cookies are granted by default.
We use the following third-party services:
- Google Analytics / Google Ads: Advertising performance and conversion tracking
- Vercel Analytics: Page performance and visitor metrics
- Microsoft Clarity: Session recordings and heatmaps (consent-gated for EU visitors)
Third-Party Processors
- Vercel: Website hosting and serverless functions
- Resend: Email delivery (welcome emails and notifications)
- Google Sheets: Waitlist signup data storage
- Slack: Internal signup notifications
- Calendly: Meeting scheduling
- Google Ads: Advertising and conversion tracking
- Microsoft Clarity: Session recording and behavior analytics
Data Retention
We retain your waitlist signup data for 12 months or until you request deletion, whichever comes first. Analytics data is retained according to each third-party provider's retention policy.
Your Rights Under GDPR
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request erasure of your data
- Request restriction of processing
- Data portability (receive your data in a structured format)
- Object to processing
To exercise these rights, contact us at info@leanaistudio.com.
Information Sharing
We do not sell, trade, or rent your personal information to third parties. We share data only with the service providers listed above, solely for the purposes described in this policy.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the "Last updated" date above.
Governing Law
This Privacy Policy is governed by Italian law. Any disputes shall be submitted to the exclusive jurisdiction of the Tribunale di Milano.